Meet serious prospects. Skip everyone else.
Every conversation follows a qualification structure agreed with you — so "interested" actually means something, and your appointment hours go to people worth meeting.
Every lead lands in a clear bucket
No more "I think I spoke to them once?" — each lead carries a status you can act on.
Ready for you
Genuine intent, workable timeline, and open to meeting. These become appointments in your calendar with a full context brief.
Real, but later
Interested but the timeline is months away — waiting for a lease to end, an MOP date, a sale to complete. Scheduled for a future callback so they hear from you first, not a competitor.
Closed politely
A clear, courteous no. Marked so nobody wastes another dial on them — and your brand ends the interaction on a good note.
Filtered out
Wrong numbers, duplicates and junk entries removed from your pipeline, so your database reflects reality — and your reporting does too.
More than a status — a usable picture
A status tells you who to meet. The captured context tells you how to win the meeting.
- Intent — buying, selling, upgrading, investing, or just exploring
- Timeline — now, within months, or a longer horizon
- Situation — current property, HDB vs private context, MOP status, financing readiness signals
- Preferences — districts, project types, size, budget range where shared
- Objections & questions — what's holding them back, what they need answered
Captured only as volunteered by the lead, and handled under our data practices.
New launch, resale and seller leads ask different questions
Qualification isn't one-size-fits-all. The structure adapts to the campaign the lead came from.
New launch leads
Project interest, entry budget fit, own-stay vs investment, timeline against the launch window, showflat availability.
Resale buyer leads
Target districts and property types, sale-and-purchase sequencing, financing readiness signals, viewing availability.
Seller & valuation leads
Property details, reason and urgency for selling, price expectations, MOP/timeline constraints, valuation appointment interest.
Define "qualified" your way
In the demo we'll set up qualification criteria for your exact campaign types — and show how they appear on every lead.